Train Your Mind to See the Good in Every Credit Application.

Auto Finance Magician

Dealership Sales Training

Sales training that connects the sales floor to the finance office, because a deal that doesn't get funded isn't a deal.

The Focus

Sales Training That Understands the Whole Deal

Most dealership sales training focuses on closing techniques and objection handling. Auto Finance Magician sales training goes further, training salespeople to understand the finance side of the deal, communicate better with the finance office, and recognize when a customer needs a different approach.

The result is a sales team that doesn't give up on difficult credit, delivers cleaner deal packages to finance, and understands what it takes to get a deal funded.

Training Topics

What Dealership Sales Training Covers

Understanding the finance side of the deal
Customer interview techniques for difficult credit
Sales-to-finance handoff process
Setting customer expectations for special finance
Recognizing when to involve finance early
Follow-up process for pending deals
Building accountability into the sales team
Communication and leadership for sales managers

Schedule Dealership Sales Training

Training is available on-site, virtually, or as part of the full-day Dealership Intensive.